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Written by digital content agency Subsign
- 4 min
Branding and design in the medical/pharma industry
Communication is often seen as a touchy subject when it comes to the healthcare sector, given the tight regulations and fierce competition. In their struggle and rush to find more innovative ways of combating diseases, the companies in the industry forget that they are dealing with humans first. Pair this with the fact that almost every company has a different approach and products, for curing the same condition, and we get a clearer picture on why communication is regarded s