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Services

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Because naming for pharmaceuticals and medical devices is a complex matter, it requires an integrated approach in which the relevant disciplines combine their strengths in order to get the best results possible. In the dynamics of the healthcare and pharmaceutical industry, the importance of professional guidance in the brand development process and the relevant regulatory approval is significant.

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Globrands pharma naming offers the services to support and guide you from clinical trial names,  INN's, drug and device names and designs to regulatory approval and successful market entry. 

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Services that will enable you to make well-founded choices to build your brands, expand your portfolio and grow your company.

NAME SAFETY TESTING

The world will likely be your stage, and making sure your brand is received well in every market you’ll enter is our top priority. This thorough evaluation is conducted in your 10 identified primary language markets, with in-country, native language-speaking professionals, to ensure the names communicate the correct messaging across all geographic regions.

strategy

Strategy determines the mission and indicates what needs to be done to achieve the vision and the predetermined goal. Brand strategy defines the rules and guidelines on how, what, where, when and to whom you communicate your brand messages. A well-defined and executed brand strategy leads to a consistent brand message, a strong emotional connection with customers, and higher brand equity.

  • Brand name and verbal branding audit

  • Brand and name positioning 

  • Brand architecture and name system

  • Brand concept development

  • Brand narrative and verbal branding

  • Brand to market strategy

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About pharmanaming.com

The Global Naming Network (GNN), headquartered in Geneva, is the world's largest network of independent naming and brand identity agencies.

 

With 16 offices and around 120 cooperating naming and branding specialists in 11  countries, from Shanghai to New York and from Seoul to Paris, GNN works for clients ranging from large multinationals to small startups all over the world.

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Healthcare and pharmaceutical projects are coordinated from the GNN partner office of Readge consultants in Rijswijk.

 

Please get in touch for more information.

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16

offices in 11 countries

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120

creatives, strategists & consultants

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GNN partners

China                     South Korea

France                   Italy
Germany               Japan

Netherlands         UK

India                      Singapore

Spain                     Canada

Switzerland          Russia

USA                       Dubai

5000

projects successfully executed

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Pages

home                           name to brand

health & pharma        people

regulatory                   test & submit

India                            FDA

work                            blog

clients                         contact

>20000

linguistic professionals worldwide

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Global Naming Network

© 2025 by Readge consultants

Leeuwendaallaan 24, 2281 GP Rijswijk, the Netherlands

call +31 653528944 or mail to pharma@globrands.com  

 

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